Posts Tagged ‘internet’

MAE is highlighting another intern this week!!

Mass Appeal Entertainment’s
Intern of the Week:

Al Vargas

Al Vargas graduated from Chester College of New England with a BA in Graphic Design and Illustration. When he isn’t designing fun avatars, buddy icons, wallpapers, and banners for Mass Appeal, you can find Al playing with animation, discussing philosophy, listening to any Classic music, watching a variety of sitcoms, or reading something totally interesting. Long story short, Al loves to be busy and it seems impossible for him to be bored! Al shares all kinds of information with us here at MAE- both useful and useless, which we all love!

  1. On my iPod you will find: Led Zeppelin, Mos Def, Muddy Waters, Tool, Pantera, Al Green, NWA, Aretha Franklin, Sepultura, Liquid Tension Experiment, Stevie Ray Vaughn, N.E.R.D
  2. My first concert ever was: Silver Chair
  3. The best part of interning at MAE is: The freedom to jump in and create some really cool graphics
  4. My dream job would be:Director/Producer for an adult prime time cartoon
  5. One song I will never get sick of is: Anything Al Green
  6. My ringtone is currently: Generic Drums and bass
  7. 3 artists I would like to have drinks with:Maynard James Keenan, Les Claypool, Mos Def. – That would also be a great album.
  8. If I could follow one tour it would be: Primus
  9. The song that describes my life in 2009 is: Bill Withers “Lean on Me”
  10. 3 words that describe me are:Friendly, Creative and Content
  11. Advertisements

Meet the latest intern MAE is highlighting this week!

Mass Appeal Entertainment’s
Intern of the Week:

Natasha Arguete

Natasha Arguete is a worldly young woman currently attending Berklee College of Music. She speaks 5 languages and her voice travels quite far, as Natasha is Turkish but grew up in Mexico City. She is a little crazier than “normal” people and will either have the entire office laughing or she is laughing enough for the entire office. Generally speaking, her enthusiasm is unparalleled and she is so positive about life, that she was a gift herself for Halloween this year! You must beware of the sneaky side to Natasha who likes to take candid photos of the other team members and post them on Facebook!

  1. On my iPod you will find: Lady GaGa, Paramore, Muse, Norah Jones, Anita O’Day, John Mayer, Alicia Keys, Aerosmith, Juan Luis Guerra, Alejandro Sanz, etc…
  2. My first concert ever was: Mana (a Mexican rock band)
  3. The best part of interning at MAE is: team work!!
  4. My dream job would be:International tour manager!!!
  5. One song I will never get sick of is: Alejandro Sanz “Corazon Partido”
  6. My ringtone is currently: old phone ring already existing on my iPhone
  7. 3 artists I would like to have drinks with:Lenny Kravitz, Justin Timberlake, Madonna
  8. If I could follow one tour it would be: any MJ tour
  9. The song that describes my life in 2009 is: Muse “Supermassive Blackhole” or any Lady Gaga for the second half of the year
  10. 3 words that describe me are: Funny, loyal, caring

Click the links below to follow our artists – and us!

Mass Appeal TV

Check out Mass Appeal’s TV Channel on Youtube!

Life ‘N Love Feature on iTunes

What a way to start the day!!  iTunes has featured Lisa Lisa and her new album “Life ‘N Love” on the R&B main page! Check it out by going onto iTunes and clicking on the “R&B” genre tab located on the left side of your iTunes. Lisa Lisa along with other R&B artists, on the main page album scroll. While you’re there purchase “Life ‘N Love”, Lisa Lisa’s 7th album, released 7.14.09!! Get “Life ‘N Love” on iTunes and hear an the EXCUSIVE track “Can’t Wait”, produced by Clinton Sparks. “Can’t Wait” is available only on iTunes!!

Lisa Lisa’s All Cried Out Singing Contest-San Jose, CA

Lisa Lisa’s All Cried Out Singing Contest

We’ve all sang to it in the car, in the shower, with our girls, amongst friends, and along to the CD.. it’s that famous Lisa Lisa ballad “All Cried Out”.


Here’s your opportunity to SHINE and WIN!!

Lisa Lisa wants to hear your rendition of her ballad “All

Cried Out”!!
The winner will receive 2 TICKETS (one pair) to
Lisa Lisa’s July 24, 2009 show in

SAN JOSE, CA
*airfare not provided

Contestants should upload Videos in reply to Lisa Lisa contest video on youtube.com found on the MassAppealTV channel:

Lisa Lisa YouTube Contest Video Link

Contest is open to all Lisa Lisa fans 21 years and older, who a

re on

MySpace, and have a YouTube Account. All submissions should be no larger then 300kb in size,no longer then 3 minutes and comply with youtube.com video regulations.

Submissions must be received by

12AM EST, July 15, 2009!!


Can’t upload a video to YouTube?? We’re giving fans an alternate to the All Cried Out Singing Contest!! One winner will be chosen between the 2 contests.

Lisa Lisa All Cried Out Video Contest

Win tickets to Lisa Lisa’s July 24, 2009 in SAN JOSE, CA

Watch Lisa Lisa’s music video for “All Cried Out” and pay close attention to specific details in the video. Contestants will need to answer the 11 questions found below.
The 11th person to answer ALL 11 questions CORRECTLY will WIN 2 tickets to Lisa Lisa’s 7.24.09 show in San Jose. *airfare NOT provided

Answer the questions found on Lisa Lisa’s MySpace Blog  in a  Message to Lisa Lisa, with the Subject: ALL CRIED OUT

1.


Contest open to MySpace users and anyone over the age of 21. This contest is offered as an alternative to “Lisa Lisa’s All Cried Out Singing Contest”, one winner will be chosen between the 2 contests. We did not get the turn out expected and have opened up the contest to everyone in the designated region. Contestants that upload their YouTube video for Lisa Lisa’s All Cried out Singing Contest will take priority over the Video Contest.

Lisa Lisa’s 80’s Fashion Flare Photo Contest-Highland, CA

LISA LISA’S “80s Fashion Flare” PHOTO CONTEST

Ever wanted to revisit the days when leg warmers were in? Lisa Lisa invites her fans to dig out their neon colored shirts, leather jackets and shoulder pads for her “80’s Fashion Flare” Photo Contest. Show your retro style and compete in the contest to win a pair of tickets to a LISA LISA CONCERT!!


Contestants should stay true to styles of the ’80’s, styles that were hot, fashionable and notably en vogue. Lisa Lisa’s 80’s Fashion Flare contest is open to all Lisa Lisa Fans on Myspace that are 21 years and older.


The winner with the most ’80’s Fashion Flare will receive 1 pair (2 single tickets) to attend a concert to Lisa Lisa’s upcoming show in:


HIGHLAND, CA!!

*Air fare NOT provided

Contestants must upload their photos to the comments portion found below on Lisa Lisa’s MySpace Blog page. Please make submissions no larger then 300kb in size and comply with myspace.com photo regulations.

Deadline to get in those 80’s Flare photos is

WEDNESDAY JULY 15, 12AM(midnight) EST

The winner with the most 80’s Fashion Flare will be announced

JULY 16, 2009

Submissions
must be received no later than the listed date on the official MySpace
Rules for the 80’s Fashion Contest in each given city.

CLICK HERE FOR OFFICIAL CONTEST RULES

Web Design Internship

Web Design Internship
Intern will be responsible for the development and design of Mass Appeal Entertainment’s Official Website. All content will be provided, along with a detailed outline of desired and necessary elements. This website will be promoted heavily across a variety of social networking sites, artist websites, and is a great addition to an enthusiastic student or career changing individual’s portfolio!
It will be important to integrate all aspects of Mass Appeal content, including Audio and Visual capabilities, preferably with interactive features. We are looking to create a site that is visually appealing, fully functional, and accessible via a mobile device. Flash is not necessary. We would like to incorporate the graphic design and video aspects of Mass Appeal’s documentation into our web design projects.
The intern will receive credit for his/her experience, as well as, portfolio and resume enhancement. The Web Designer will work closely with Graphic Designers and Management to display the content provided by Mass Appeal Entertainment.
Qualifications for this position include:
• Prior web design experience
• Passion and strong interest in web design is necessary
• HTML/Web Editing Software/Photoshop/Dreamweaver knowledge required
• Flash Knowledge appreciated but not required
• Willing to discuss equipment and program needs for this position.
• An excellent understanding of (and experience in) branding: including what branding means and its importance to the recognition, credibility, and quality of an artist’s product.
• Ability to produce fully functional results in a timely manner.
• Must be comfortable working in a team setting with regards to accepting responsibility and an outstanding capacity to pay attention to detail.

Compensation Information:
The actual internship is unpaid.

About Mass Appeal Entertainment
Mass Appeal Entertainment is owned and operated by Producer/CEO Marcus “DL” Siskind (Backstreet Boys, Lauryn Hill, Queen Latifah, etc…). Mass Appeal Entertainment is a Boston, MA based company with a multitude of artists currently signed from various musical genres. In June 2008, Mass Appeal Entertainment entered into an exclusive, multi-year venture with E1 (Formerly KOCH) Entertainment. E1 (Formerly KOCH) Entertainment has the largest number of billboard-charting titles in the independent sector, and are the leading and fastest growing independent music company in the United States.

Mass Appeal Entertainment also has divisions in Publishing and Production, including Mass Appeal Music Publishing and Shakertown Music, a joint venture with Sony/ATV Publishing. The Production entity has a full staff of producers and writers, creating music and songs for a variety of Major and Independent Artists, Films, TV, and Commercials. Mass Appeal Entertainment also has a division in Recording. Blue Jay Recording in Carlisle, MA is a world class recording studio (www.bluejaystudio.com).

Following the Winter release of “Eye Legacy” from the late great Lisa “Left Eye” Lopes, as well as previous projects from Young Buck and the Save The Last Dance 2 Soundtrack, Mass Appeal is gearing up for other forthcoming, highly-anticipated albums by artists such as the legendary Lisa Lisa (from Lisa Lisa and the Cult Jam), Singer/Songwriter Ryan Toby (formerly of City High), and Cape Verdean Singer Suzanna Lubrano.
Application Process
To apply for this Web Design internship with Mass Appeal Entertainment, please send a resume with portfolio (including at least one URL for a site that shows your editing, developing, or design skills), and a cover letter to Rochelle Goldsmith. Once you email your material, we will schedule you for an interview (either individually or in a group) – we will then call you once we make a decision. This is a great internship in a competitive industry so we must be firm in our selection process. However we do invite anyone who is seriously interested to put their best foot forward and apply!

The cover letter should include the following:
What are your career goals and how would this internship help you achieve them?
What do you hope to gain from this internship?
What kind of coursework and/or experience do you have that would make you a valuable intern?
In what areas are you most interested in attaining experience through this internship?

Final Words
Our goal is to create a position for you in which both sides benefit equally from your time. We are confident that with hard work and professionalism you will find this internship to be useful. If at any time you feel there is something we could do differently to better our internship program, please let us know. And remember, have fun!!!

Sincerely,

Rochelle Goldsmith
Rochelle@massappealmusic.com
(646) 290-8256

The Couch Sessions

The Couch Sessions is an alternative urban community that covers such topics as new, underground and underheard talent. They are consistently on the cutting edge of the music industry. TCS posted an exclusive banner for Lisa Lisa and the release of her first single Que Locura, available on iTunes Tuesday, May 26th!

Check out the blog at www.thecouchsessions.com

BIG THANKS to The Couch Sessions for their support!!

We are looking for New Media Interns!

General Campaign Assistance with a large focus on New Media Marketing

Marketing Interns will sit down with Management to learn about the different Mass Appeal Entertainment Artists and Projects and brainstorm innovative and creative ways to effectively expose the product to the public. This will include reviewing grassroots and viral marketing techniques, print, and new media outlets. We are seeking smart, motivated, computer savvy, music-loving individuals to handle our street marketing and promotions, New Media strategies, focus groups, product testing, and event marketing.

Interns will become a vital part of the online music marketing process by implementing marketing plan initiatives and creating awareness campaigns for a number of Mass Appeal Entertainment artists and brands. They will also be given a chance to preview and express views on some of the latest releases.

Interns will be briefed on the techniques necessary in the New Media, Grassroots, and Viral Marketing elements of Mass Appeal Entertainment’s General Marketing Campaign. They will be provided with a detailed Initiative guide with lists of key websites, including but not limited to: social networking sites, music and culture sites, Artist fan sites, message boards/forums, and content hosted sites.

The Marketing interns must be able to identify, assess, and build relationships with new social networking, general music, and lifestyle websites. These great contacts will be acquired by the interns, and will therefore be available to them future projects.

The Marketing Interns and New Media team will be responsible for seeding the digital content received by the Graphic Design interns and distributing it through the web.  

New Media:

The intern will receive credit for his/her experience, as well as, extensive knowledge in addressing the target markets for specific projects throughout the world wide web, the knowledge of various technology/social networking sites, and the ability to provide substantial feedback on the quality of Mass Appeal Entertainment’s projects . The New Media Interns will work closely with the Marketing Campaign and Creative interns to spread visually creative content on various websites designed to increase Mass Appeal Entertainment’s Artists exposure.

Qualifications for this position include:

·         A love of music and entertainment

·         Strong interest and at least basic knowledge of Marketing, Advertising, and Publicity

·         Must be a strong writer with excellent spelling and grammar

·         Must be proficient in Word, Excel, PowerPoint, AOL, and other Internet designs

·         Must be comfortable working in a team setting with regards to accepting responsibility and an outstanding capacity to pay attention to detail and follow through

·         Creative individuals are encouraged to apply

New Media Interns will:

·         Work in a variety of social communities and message boards where they will post Mass Appeal Entertainment content as him or herself.

·         Search for new communities, blogs, and networks for Mass Appeal Entertainment to use to promote music as the library and catalog of talent goes into new and emerging genres.

·         Work with Management to promote artists and develop content for social networking and music websites.

·         Support and maintain the maintenance of social networking sites for artists. (including but not limited to: MySpace, facebook, imeem, beebo, hi5, blackplanet, etc)

·         Work with YouTube and other viral video websites to promote video content.

·         Track content placement on the Internet, taking screen shots, and building reports with statistical data using web based tools like alexa.com and tubemogul.com.

 

Compensation Information

The actual internship is unpaid. The fringe benefits are also priceless (meeting artists/celebrities, possibility of travel, firsthand knowledge of the inner workings of an independent label with major distribution, networking, and entrance to events/parties).

Hours

We are looking to have our interns in the office, working on a regular schedule, as it will be easier to transfer content and edit the projects. We are flexible and are committed to working around our interns work and school schedules, however, it is also important that the interns fulfill their required hours as outlined by their College/University. We expect a minimum of 2+ half days, or 1 full day, depending on what an interns’ required commitment includes, what their schedules will allow, or what they want to contribute.

 

Our office hours are from 11:00 to 7:00 (sometimes extended), Monday through Friday. The current internship start time is 12PM, although once the program is more established, we will plan to have an ‘Opener’ shift. This shift can start as early as 9AM.


Deadline Dates

We currently accept interns on a rolling basis until we fill all of our positions. However, general breakdowns are as follows:

 

Winter/Spring: January – June (Interviews previous September through December)

Spring/Summer: May – September (Interviews previous March through May)

Fall: August/September – December (Interviews previous June through September)


Application Process

To apply for an internship with Mass Appeal Entertainment, please send a resume (and/or a portfolio) and cover letter to Rochelle Goldsmith (Rochelle@massappealmusic.com).  Once you email your material, we will schedule you for an interview (either individually or in a group) – we will then call you once we make a decision. This is a great internship in a competitive industry so we must be firm in our selection process. However we do invite anyone who is seriously interested to put their best foot forward and apply!

 

 

The cover letter should include the following:

Why you want to intern with Mass Appeal?

What you think you can gain from a Mass Appeal internship?

What you think you can bring to Mass Appeal?